AS SEEN IN
Bask is a celebration of feeling good: in the sun, in your skin, and with your people. Sunshine has always helped us do that. But sunscreen hasn’t. That’s why we created great-feeling SPF formulas that are lightweight, non-oily, easy to apply, and better for you and the environment.
It all began after losing a family member to skin cancer. We set out to change sun care by inspiring and motivating people to wear more sunscreen with products that are a joy to put on. Bask is sun care you want to wear.
Our goal is pretty ambitious: we want to end skin cancer.
Our goal is pretty ambitious: we want to end skin cancer. We know the toll it can take, and we don’t want other families to have to experience what we did at the hands of the most preventable cancer. The best way to fight this disease, in our eyes, is to make sun care fun and enjoyable. We made the packaging playful, the formulas luxurious, and the application effortless.
SPF It Forward
One in five Americans will get skin cancer by age 70 even though it is the most preventable form of cancer.
We partnered with The Skin Protection Foundation (SPF) to build awareness for sun safety and increase access to sunscreen. 10% of sales proceeds and tens of thousands of units of sunscreen per year are donated to our nonprofit partners, so every purchase you make is paying it forward.